The team behind Stichting Plant-Beest

For me, it started in the summer of 2022, when I more or less accidentally ended up at a bullfight in Valencia. I thought it would be culturally interesting and knew very little about it at the time. What I saw there affected me deeply. A bull was abused and ultimately killed. In that moment, I realised how stark the contradiction was between my aversion to animal suffering and my own behaviour. Out of respect for the bull, I decided then and there to stop eating meat.

Step by step, I discovered that using animals is not necessary. That applies not only to meat, but also to other animal products such as dairy and eggs. Four months later, I became vegan. Looking back, I wish someone had inspired me sooner to think more carefully about how we treat animals. Becoming vegan is one of the best decisions I have ever made, and I hope others can make the same discovery. But above all, I want that for the animals, so they no longer have to suffer unnecessarily.

I grew up in Chile, where my love for animals became clear from an early age. As a child, I regularly rescued animals from the streets and tried to give them safety, care and attention. That commitment has stayed with me.

To me, animals are not products, but living beings with feelings, individual personalities and a will to live. Guided by that belief, I work with warmth and determination towards a world in which animals are treated with greater respect.

At Stichting Plant-Beest, I want to contribute to positive change. I believe every conscious choice matters and that, together, we can make the world a better place for animals, people and the planet.